About AEL
Overview
Achiievers Equities Ltd (AEL) is an Indian online discount brokerage firm incorporated on 27 June 2019, according to corporate records. The company is registered at 32/A, Diamond Harbour Road, Shakerbazar, Kolkata 700008. It positions itself as a low-cost broker serving retail and active traders in the Indian securities market.
Despite its operational history, FXCanary's records show no regulatory licences on file for AEL. The broker is not listed with any major financial regulator such as SEBI, though it operates within the Indian stockbroking framework. Traders should be aware of this regulatory gap when assessing the broker's oversight.
Products and Services
AEL offers trading in equities, derivatives, currency, and commodities on the National Stock Exchange (NSE), Bombay Stock Exchange (BSE), and Multi Commodity Exchange (MCX). The broker also provides mutual funds, gold loans, and depository services. Its core appeal is low-cost brokerage with customised pricing plans, including monthly and per-trade options.
According to its website, the broker provides leverage up to 8 times on delivery trading and a call-and-trade service. The company markets itself as a discount broker with a focus on technology-driven trading through its proprietary platforms.
Trading Platforms and Technology
Achiievers offers three main trading platforms: Achiievers Mobi (mobile), Achiievers Web (browser), and Achiievers Desk (desktop). The mobile app is described as lightweight with real-time data, while the web and desktop versions provide full customisation and high-speed execution. The platforms support technical analysis and one-click trading.
The broker also provides a payment gateway for instant fund transfers from linked bank accounts, charging a nominal fee per transaction. The 3-in-1 account structure connects trading, demat, and bank accounts for streamlined operations.
Account and Funding
To open an account, prospective clients must provide their name, mobile number, and email via the website. The broker offers a simple online account opening process with no upfront fees disclosed. Funding options include NEFT, RTGS, IMPS, and an integrated payment gateway.
Minimum deposit requirements are not explicitly stated on the site, but the absence of a clear minimum suggests a low barrier to entry. The broker accepts Indian residents and has a physical presence in multiple states including Assam, Bihar, Karnataka, and others.
Customer Support and Corporate Reach
AEL provides customer support via phone, email, fax, and a toll-free number (18005727102). The registered office is in Kolkata, with an overseas office in Singapore under Achiievers Pte Ltd. The company maintains a presence on Facebook, LinkedIn, Twitter/X, and YouTube.
Despite these support channels, independent user reviews are currently absent from our database. This lack of feedback makes it difficult to assess client satisfaction levels and service quality.
Overview compiled by FXCanary from regulatory records and public data. full AEL review